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Your Book Is Sitting There. So Are You

Your Book Is Sitting There. So Are You

Published on: 10/07/2026

Book marketing should never replace the message behind your nonfiction book. Learn how to reconnect with your purpose and bring your ideas to the readers who need them.

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What Dolly Parton Can Teach Us About Becoming Unforgettable

What Dolly Parton Can Teach Us About Becoming Unforgettable

Published on: 09/03/2026

Dolly Parton's legacy offers powerful lessons for nonfiction authors on building authority, trust, and a lasting reputation—not just visibility.

author authoritynonfiction author brandingauthor legacythought leadershipbook marketing strategyauthor platformauthentic authorship
Why More Marketing Isn’t the Answer

Why More Marketing Isn’t the Answer

Published on: 08/20/2026

Doing more marketing isn't the answer. Learn why nonfiction authors need a clear destination — not more tactics — to build real book marketing momentum.

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Susan Friedmann

Author Marketing Mentor

Susan Friedmann, CSP, is a trailblazer in the world of nonfiction book and author marketing coaching and training. With over 30 years of experience, she’s on a mission to help you stand out from the crowd. Say goodbye to blending in — Susan injects life into your book marketing game.

Tap into Susan’s expertise with a complimentary 20-minute brainstorming session